Table of Contents
Introduction
As the Malaysian economy continues to expand, an increasing number of firms are being established. As a result of these new developments, entrepreneurs will have new opportunities to achieve success.
Many of these chances are based on cutting-edge technology that has not yet been seen. With the introduction of the WhatsApp Business API, businesses can now access information on pricing and service levels.
WhatsApp Business App vs WhatsApp Business API
What are some of the ways that WhatsApp can be used in a corporate setting? Using the WhatsApp Business App versus the WhatsApp Business API: Which is better for a company?
According to the size and industry of the organisation, WhatsApp’s Business API may be a more advantageous option for many organisations.
In contrast to the WhatsApp Business App, the phone number associated with the WhatsApp Business API will not be blocked by the recipient. Most of the time, this is due to the fact that the template message has already been approved and will not be identified as spam in the future.
Businesses that use the Official WhatsApp Business API will also be recognised and vetted, which is another key differentiation from the competition. This signifies that the names of the businesses will be shown, and on WhatsApp, a green check next to the name of the business indicates that the phone number has been approved.
What You Should Know
With the WhatsApp Business API, developers will be able to send queries to WhatsApp and receive responses in the form of a message, which will be sent back to the developer. Developers can use this API to integrate WhatsApp’s messaging network with their own applications and come up with unique solutions for the platform’s 600 million users.
The pricing of the WhatsApp Business API is one of the most important factors in determining whether or not WhatsApp will be able to monetize its service. There are a variety of elements that influence cost, but one of the most important is the amount of template messages that may be sent with a single account.
The greater the number of template messages that are sent, the more expensive the service gets.
The Costs and Fees
Country code and the quantity of template messages delivered each month are used to determine the cost of the service. WhatsApp has calculated usage costs in six currencies: the US dollar, the euro, the rupee, the Indonesian rupiah, the pound sterling, and the Australian dollar.
For template messages, the WhatsApp Business API costs around RM0.17 per template message in Malaysia.
WhatsApp sets the price, and each WhatsApp API solution provider has their own set of membership levels and pricing that they charge for. Because of this, once your organisation begins to utilise the WhatsApp Business API, you should review the payments and invoices to gain a better understanding of the billing process.
Conclusion
To summarise, WhatsApp is a fantastic tool for businesses to communicate with their clients and customers. The WhatsApp Business API is an excellent choice for businesses that demand high-level security while still keeping competitive pricing.
If you’re interested in learning more about how to leverage the power of WhatsApp while keeping costs low, you can visit SleekFlow, the official WhatsApp Business API provider, or read their blog on WhatsApp Business API Pricing!
