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Why do you need to Translate Your Website?

A website is your identity on the internet. It is a place for you to share information with people. Owning a website makes your brand more credible and gives a positive impression that the brand is big and successful. It has been observed that less than 64% of small businesses have websites. 70-80% of people research a company online before making an online or offline purchase.   

There are 6300 languages in the world, out of which the most commonly used on the internet are English (25.9%), Chinese (19.4%), Spanish (7.9%), Arabic (5.2%), French (3.3%), German (2%).

Translation of website helps to capture new markets and expand the work. Many would translate their websites using automated tools, but that is not the right way of doing it as automated tools do not understand the nuances of many languages, often creating the wrong translation, which has led to damaging the company’s image. 

Here at Dallas, we provide the best translation service. We shall put forward multilingual SEO and brilliant translation, which would help you increase your reach, impact, and penetration in a new market.

Reasons to translate your website  

  • Building a stronger brand. 

First, choose which languages you want to translate your website in. Translating your website brings many benefits, increased sales, strong brand image, higher international SEO ranking, and many more peaks.

  • Build trust worldwide.

People have shifted from offline shopping to online shopping; online customers only shop with trustworthy websites. When a website is in a language that they do not understand, people tend to lose trust. A multilingual website gives people a feeling of faith that the brand cares about their feelings. 

  • Cost efficiency 

With the kind of customer base the website can generate, the translation of the website is just an initial investment. The translation charges differ from one language to another. 

  • Enhance international SEO 

Global SEO is one of the most effective strategies for developing an international presence as this would drive traffic to your website and generate leads 

  • Increase your customer base.

A study has shown roughly 70% of customers spent their majority time visiting websites in their first language. It has been observed that most customers are less likely to purchase a product from a site, which is not in their native language. 

  • Increase time on site

Most translated websites receive the added SEO benefits of lower bounce rates and greater user interaction. This would even help in increasing sales. 

  • Be ahead in the competition. 

If your competition has a multilingual website, it will have a more global and international presence. It will capture a wide region in the market.

Conclusion 

The best way to make your business stand out is by communicating to the customer in their language. All people want to expand their business one day. The translation services in Dallas can help. A multilingual website helps customers have trust in your brand. As soon as the SEO tricks start working, you shall witness new website visitors, and organic rankings will improve too.

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